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Salvation Army needs donations to pick up pace

December 13, 2012

Scott Cooper Williams

The Green Bay Press Gazette

ASHWAUBENON — The Salvation Army of Brown County is running behind last year’s donations and is only halfway to its $1.2 million goal for this Christmas holiday season.

“We desperately need help,” said Capt. Ken Shiels, commander of the Salvation Army in the Green Bay area.

The organization so far has raised $615,541, which is down from $621,692 raised by this time last year. Efforts last year ultimately came up $30,000 short of the goal, which was $1.1 million at that time.

Shiels and other officials gathered at Bay Park Square mall Thursday to appeal for help to reach this season’s goal.
Donors can continue contributing at the red kettles through Christmas — and maybe a couple of days after — and mail-in donations will be accepted through the end of January.

The holiday season fund drive finances the Salvation Army’s year-round social service programs, including rental assistance, community meals, after-school programs and senior citizen activities.
Officials said they also are still seeking sponsors for an adopt-a-family program, donations for its Toys for Tots drive, volunteer bell ringers at the red kettles and food donations for its meal program.

“There’s so many ways to give,” said Dawn Foeller, chairman of the Salvation Army’s board of directors.

The organization has 57 red kettles throughout Brown County.
Officials said they are especially concerned about the sluggish pace of mail-in donations.

Spokesman Jessica Ellingsworth said the still-recovering national economy could be slowing down those contributions.

With donations accepted through January, Ellingsworth voiced optimism that the $1.2 million goal is within reach.

“We still have a few weeks to turn that around,” she said

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The Salvation Army, part of the universal Christian church, fosters an environment that improves self-sufficiency, promotes self-discovery and provides hope.

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